2006 Digital Marketing Conference adds more keynotes

The 2006 Digital Marketing Conference has recently confirmed a couple of stellar new keynotes to an already fabulous roster of speakers. CMA is proud to announce the confirmation of:

- David Weinberger, Co-Author of the The Cluetrain Manifesto and the author of Small Pieces Loosely Joined. David is a dynamic speaker and is sure to be thought provoking.

and

- C.C. Chapman, Creator of podcasts Accident Hash and U-Turn Cafe, and his recent Managaing the Gray, he also serves as Podsafe Music Network's Music Evangalist, a major archive of music licensed for free use in podcasts. C.C.'s opinions as a podsafe music advocate and new media specialist have appeared in the Wall Street Journal, the Boston Globe and on ABC and FOX news programs. He is a podcast pioneer and legend.

The addition of C.C. Chapman and David Weinberger top what is already a fabulous line-up. Already confirmed are Joseph Jaffe, author of Life After the 30-Second Spot, Bryan Eisenberg, author of Call to Action and Waiting for Your Cat to Bark? and, marketing thought leader Mitch Joel, President, Twist Image.

This year’s conference has been expanded to a two-day event. Hold the dates of October 19 & 20.

Click to Vote at MarketingSherpa Reader's Choice Blog & Podcasting Awards 2006

Quick post pointing to Click to Vote: MarketingSherpa Reader's Choice Blog & Podcasting Awards 2006 .

If you read blogs (like this one) and listen to podcasts then vote. Or, just check it out to see who is on the ballot to source out some great content.

Joseph Jaffe confirmed as keynote for Canadian Marketing Association 2006 Digital Marketing Conference

The Canadian Marketing Association – CMA - has confirmed Joseph Jaffe, author of Life After the 30-Second Spot, as a keynote speaker for the 2006 Digital Marketing Conference.

Joseph spoke at CMA National Convention in Montreal and energized the crowd with his perspective on new marketing and vision for the future.

The organizing committee of the 11th annual Digital Marketing Conference is very proud to announce the confirmation of two other keynote speakers; back by popular demand is Bryan Eisenberg, author of Call to Action and Waiting for Your Cat to Bark? and, marketing thought leader Mitch Joel, President, Twist Image will also keynote.

This year’s conference has been expanded to a two-day event. Hold the dates of October 19 & 20. You do not want to miss out.

iMedia Connection - eMarketer projects Online Travel and Vacation industry growth

iMedia Connection reports Online Travel Sales to Boom - by Jeffry Grau of eMarketer. The article outlines tremendous growth projections for the Online Travel and Vacation sector. It is based on U.S. market data but reveals unfolding cross-border trends.

The article says:
"eMarketer reports that by 2010 roughly 46 percent of total travel sales will be booked online, second only to computer hardware/software in the B2C category. "

Anyone who has traveled lately has undoubtedly booked online, checked in over web, or avoided lines (well most of the lines at least) by visiting one of those lovely little kiosks, can testify to how travel has changed.


"eMarketer estimates that U.S. online sales of leisure and unmanaged business travel reached a total of $65 billion last year that the total will grow to $122 billion by 2009, a near doubling of the market in just four years. eMarketer's forecast takes into account macroeconomic indicators, historical trends in online travel sales and historical and projected trends in overall retail ecommerce."

A quick look at the recent chart shows travel as the number two e-commerce category projected for 2010 (source Forrester Research, eMarketer).


Check out the eMarketer - iMedia Connection Online Sales Boom article here.

Domain Name Tips and Advice for Marketers PLUS hold the date for the CMA Digital Marketing Conference

Fellow CMA - Canadian Marketing Association member Bill Sweetman of MacLaren McCann Direct & Interactive has written about Domain Name Variations over at his blog Sweetmantra. It is well worth looking at.

Bill and I are both part of the CMA - Canadian Marketing Association Digital Marketing Conference organizing committee. This year's committee is stacked with a fabulous group of leaders from the digital and interactive marketing community. We are teeing up our best event yet. And, due to overwhelming demand, our 2006 event has expanded to two days.

Hold the dates of October 19 and 20 for the annual CMA - Canadian Marketing Association Digital Marketing Conference in Toronto. You do not want to miss this event.

Check back here for updates. We will post details on an ongoing basis.

How to Market to Canadians Online

MarketingSherpa released a report this week titled “How to Market to Canadians Online - Advice, Data, Legal Info and Useful Links” written by Dianna Huff.

A number of industry leaders were quoted in the report speaking to top challenges and tips for Canadian-based Online marketers. The report quotes the CMA on PIPEDA and metions that the CMA advises members on the “complex issues” around compliance.

The report provides links to cited Canadian Government and Association resources including Canadian-based Portals, as well as to all the experts interviewed.